The truth is nobody knows what they're doing. Absolutely nobody. It's all made up! When we all go out networking and we meet other people, initially those other people are not buying into the product or service we have to offer. Instead, those people are buying into how we are ‘being’ in that given moment.
You can have all the information you like at your fingertips about your industry or your line of work but if you speak about it in a way of being such as “I'm not sure if they're going to like me” or “I'm not sure if they're going to want to buy what I do” it’s going to greatly affect your ability to inspire someone to buy from you and, as such, is you being an impostor. This is you pretending to be something that you are not. It’s made up and untrue, so attempting to inspire someone from this place is never going to work. People are not going to be interested in continuing the conversation and you’ll likely stay at the level of success that you are at now.
On the basis that people buy ‘how you are being’ when they meet you, the art is to express yourself as ‘a commitment’. If you were to say to the people you meet, “I specialise in…” then follow that with something that suits your trade, the simple fact is that what you are saying is ‘I specialise in’ is you basically declaring your commitment to your field, a commitment to your expertise and that you eat, breathe and sleep what you do.
This is going to have you come across as somebody that really does do what you do. And does it well.
This is so simple, yet day in and day out I see people struggling to simply own their greatness, to own who they are. This isn't something that you do by looking outside of yourself or relying on others to tell you if you're doing something right. This is about you stepping into your power in that very moment when you meet someone. There's an article on Forbes online directory, written by Margie Warrel, titled Afraid of being found out. How to overcome impostor syndrome. It’s a very good article and includes some great tips. One of the sections is titled Own your successes, you didn't get lucky by chance. The problem with this is, what are you going to do if you have failed and failed? What if you are at the beginning of your business or operating in a new industry? You can’t own your successes in that field, which now is possibly your new passion or what you’d love to become recognised in, because you don’t have any successes to own yet!
The only way is a ‘right here and right now’ mentality when you are in front of that prospective client, and to stand in your power by owning the future that you are committed to creating. Another person that speaks about this really well is Rich Litvin who is now a world-renowned famous coach who serves other top coaches. He says that when you meet people to offer your products or services that they are not interested to know your successes or how much money you've got or your appearance (obviously within limits!) but what they're mainly interested in is in you answering a question made of four words. This is ‘can you help me?’ That's it. Rich Litvin speaks of this all the time. That when he sits down to give people a complimentary coaching session or consultation that all they want to know is ‘can you help me?’
So if you're standing with complete conviction to your commitment and speaking as a specialist in your field, which is simply how you choose to be and isn’t based on being knowledgeable, I guarantee you that people will be interested in you. They will want to know more and they'll be delighted to sit with you and receive more of your services. So take this on today. Give up being an impostor simply by choosing to be a specialist in your field and begin communicating as a 'commitment', communicating from your stand of what the world should be like.
To those who meet my basic criteria and who are really committed to succeeding, I'm currently offering a complimentary session. So if you’d love to take your life and your business to the next level go to my website to apply my website to apply.